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CCD_Prompt.docx
CCD_Toolkit.pdf
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Suggested Prompts
How can the accuracy and completeness of the Company Context Document (CCD) influence the effectiveness of AI-driven sales and marketing strategies?
What challenges might arise when distinguishing between real customer language and marketing copy in building the CCD, and how can these affect downstream modules?
In what ways does integrating multiple data sources and ongoing voice memos enhance the iterative refinement of the CCD over the 5-week course?
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INTRODUCTION
MODULE
Introduction & Welcome
STATION 0: LAUNCH
MODULE
Program setup & working with Claude
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Company Context Document: Teach Claude Your Business
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CCD - Toolkit
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Buyer Intelligence
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Buyer Intelligence - Toolkit
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Messaging Playbook: The Keystone
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Messaging Playbook - Toolkit
STATION 1: ATTRACT