Heli program details
The Heli Program was created by Launch to help aspiring founders turn their ideas into businesses. Heli is a proven comprehensive program built to help get your business idea off the ground as well as build a roadmap for growth while leveraging the stability and opportunities of being a Canadian company.
Heli is your landing pad with all the resources you need to overcome the challenges that occur when moving a business and family to Canada. Heli is a 12-month program broken down into multiple chapters, each designed to provide you with information, resources, and tools to help you build your startup.
Part 1 - Build
A comprehensive step-by-step guide to help you through every step of your entrepreneurial journey. Heli helps you turn your idea into a business with resources, strategies, and a community to aid you with your product validation and growth. In this phase, you will be provided with the A-Zs of building your startup, designing your MVP, attaining product-market fit, and scaling your company.
Part 1 will be taking place virtually over the course of 12 months. During this year, you will be able to manage your time however you like and build your startup at your own pace on a full-time or part-time basis.
During your Heli course, you will learn about many topics including:
Laying the foundations of your startup and identifying opportunities Analyzing your competitors and the market Testing and validating your idea Building your MVP, Website and Landing page Finding your product-market fit Developing your business model and your pricing strategy Pitching your company to customers and investors The basics of marketing, finance, fundraising and PR Developing your brand on social media Leverage the different sources of funding in Canada (grants, non-dilutive funding, etc.)
Part 2 - Immigration
The objective of the Immigration part of the Heli program is for companies to build out their Roadmap, incorporate their company, and plan their immigration route. Upon successful completion of the assignments & deliverables, benchmarks, and approval from the Launch team, you will then be issued a Letter of Support, which you will need to apply for your Canadian work permit (optional) and eventually for your Permanent Residency application.
During your immigration process, we will be working closely with your immigration representative to make sure you stay in compliance with the legislative requirements for Permanent Residency under the business immigration programs including the Start-Up Visa program.
During this phase, you will apply for applicable Visas including Canadian Permanent Residency & a Work Permit (optional), and get supplemental support on applying for a U.S. L1 Visa if needed (optional). You will also get access to different lifestyle and landing pad support resources for your team members & families.
Heli Program features include:
Workshops on immigration, incorporation in Canada, accounting and tax implications, and more. Lifestyle and landing pad support for your team members and families, including banking, insurance, and housing information. Guidance and support through your company’s immigration needs, including connections to the most experienced business immigration experts in Canada. Get a better understanding of the fundraising environment in North America by attending fundraising workshops and accessing our fundraising courses (Non-dilutive sources of funding in Canada and Fundraising in North America). Join Launch’s unique community of 6,000+ entrepreneurs from more than 100 countries. Exclusive access to LaunchPad - LaunchPad is designed for tech startups looking to learn and grow with fellow entrepreneurs driven to build global technology businesses. Every resource & tool in the program is meticulously created for entrepreneurs, by entrepreneurs. Featuring: Access to up to $400,000 CAD of start-up perks (including AWS credits, Azure credits, Stripe credits, Zendesk, Hubspot, and more) Traction webinars bring leaders from Google, Shopify, Uber, and top-tier VCs.
Suggested Prompts
How can participants effectively leverage the resources and community support in the Heli program to accelerate their startup growth?
What are the key considerations when planning the immigration route for a startup under the Canadian business immigration programs?
In what ways does the integration of lifestyle and landing pad support enhance the success of entrepreneurs relocating to Canada through the Heli program?
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Introduction and Onboarding
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Welcome to Heli!
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Important: Onboarding
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What is Launch?
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Meet the Launch team
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Get connected to our network
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Resources
Program Details
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What to Expect
ATTACHMENT
Presentation slides - Welcome to Heli
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Heli - Program breakdown
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Heli - Program timeline
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Payment support
Monthly Company Updates
Immigration Process
Released on February 18, 2024
Incorporation Process
Released on February 18, 2024
CHAPTER 1 : CUSTOMER DISCOVERY AND LEAN CANVAS
Released on February 18, 2024
Defining Your Startup Idea
Released on February 18, 2024
Forming Your Core Team
Released on February 18, 2024
Market and Competition
Released on February 18, 2024
Competitors analysis
Released on February 18, 2024
Build Your Lean Canvas
Released on February 18, 2024
Find Your Early Adopters
Released on February 18, 2024
User Interviews
Released on February 18, 2024
Defining Your Value Proposition
Released on February 18, 2024
Build your pitch deck
Released on February 18, 2024
Build your website
Released on February 18, 2024
IMMIGRATION DELIVERABLES - Part 1
Released on February 18, 2024
CHAPTER 2: PRODUCT MARKET FIT & MARKET RESEARCH
Released on February 18, 2024
Finding Your Product Market Fit
Released on February 18, 2024
IMMIGRATION DELIVERABLES - Part 2
Released on February 18, 2024
Market Research and Creating a Go-to-Market Strategy
Released on February 18, 2024
CHAPTER 3 : BUILD YOUR PRODUCT
Released on February 18, 2024
Building Your Minimum Viable Product (MVP) and Prototyping
Released on February 18, 2024
User Testing
Released on February 18, 2024
Product Demo
Released on February 18, 2024
Revenue model
Released on February 18, 2024
Get your first customers & generate revenue
Released on February 18, 2024
CHAPTER 4: MARKETING, PR & BRAND IDENTITY
Released on February 18, 2024
Start building your brand
Released on February 18, 2024
Marketing & PR
Released on February 18, 2024
Social media footprint
Released on February 18, 2024
CHAPTER 5: FUNDRAISING & FINANCES
Released on February 18, 2024
Elevator pitch
Released on February 18, 2024
Develop your network
Released on February 18, 2024
Fundraising
Released on February 18, 2024
Accounting and Finances
Released on February 18, 2024
HELI - NEXT STEPS
Released on February 18, 2024
HELI - OFFBOARDING